About Us

We implement scientific studies and data-driven approaches to help your business surpass expectations. We design strategies and apply actions that directly impact the growth of your brand, product, or service in any market. Our specialization lies in holistic management and strategic consulting for e-commerce, brand development, and web design for sellers and providers in the world’s most competitive business environments.

We assist in transforming organizations by incorporating technology into all aspects of the business and developing lasting capabilities to turn ideas into profitable products and services.

With a team of exceptional professionals worldwide, we combine global expertise and innovative technologies with the power of data analytics to make the right decisions at the right time.

Services

We design and implement strategies for industry leaders.

Estrategia

  • New Product Launch Strategies: We Develop tailored plans to effectively introduce new products to the market, create buzz, and drive initial sales.
  • New Brand Launch Strategy: Crafting strategies to establish brand identity, build awareness, and create a solid foundation for long-term growth.
  • Marketing Strategy: Designing and implementing multi-channel marketing plans, utilizing digital marketing, social media, content creation, and traditional marketing techniques to achieve business goals.
  • Competitive AMS (Amazon Marketing Services) Benchmarking: Analyzing competitors’ performance on Amazon and providing insights to enhance advertising and product listing strategies for improved visibility and sales.
  • Organizational Design: Assessing and optimizing organizational structures, processes, and culture to support business growth and improve overall efficiency.
  • Team Recruitment and Development: Identifying talent needs, managing recruitment processes, and providing guidance on employee development to build high-performing teams.

Márketing

  • Sponsored Products/Brands: Creating and managing sponsored campaigns to promote products or brands, driving visibility and sales.
  • Amazon Marketing Services (AMS) Search Optimization: Enhancing search rankings and visibility on Amazon through targeted keyword research and optimization.
  • Bid Optimization: Analyzing and adjusting advertising bids to maximize ROI and ensure cost-effective ad placements.
  • Advertising Spend Optimization: Ensuring efficient allocation of advertising budget across various channels for optimal results and return on investment.
  • Display Ads: Designing and managing display ad campaigns for increased brand awareness and conversions.
  • Video Ads: Creating engaging video advertisements for various platforms to captivate audiences and drive results.
  • Amazon DSP (Demand Side Platform): Utilizing Amazon’s DSP for programmatic advertising and precise audience targeting.
  • A/B Testing and Measurement: Conducting data-driven tests and analysis to improve ad performance and overall marketing effectiveness.
  • Performance Reports and Checkups: Providing regular reports and insights on campaign performance to help clients make informed decisions and adjustments.
  • Marketplace SEO: Optimizing product listings and content on various marketplaces for improved organic visibility and sales.
  • Influencer Marketing: Collaborating with influencers to create authentic content, expand brand reach, and drive engagement.

Tech & Operations

  • Technology Partner Identification: Assisting in finding and evaluating technology partners to support business growth and enhance operations.
  • ERP (Enterprise Resource Planning) Integration: Streamlining and automating business processes through the implementation and integration of ERP systems.
  • Storage and Fulfillment Strategy: Designing and optimizing inventory management, warehousing, and order fulfillment processes to improve efficiency and customer satisfaction.
  • BuyBox Monitoring: Tracking and analyzing BuyBox metrics on marketplaces like Amazon to optimize sales performance and competitiveness.
  • Logistics Operations: Enhancing supply chain management, shipping, and distribution processes to reduce costs and improve service levels.

Gestión de productos

  • Store Setup: Assisting in the creation and setup of online stores across various e-commerce platforms, ensuring a seamless shopping experience for customers.
  • E-commerce Storefront Design: Crafting visually appealing and user-friendly e-commerce storefronts that effectively showcase products and drive conversions.
  • Search Engine Optimization for Marketplaces: Optimizing product listings on various marketplaces to improve organic visibility, search rankings, and sales.
  • Listing Optimization: Enhancing product listings with compelling descriptions, images, and metadata to boost visibility and conversions.
  • Enhanced Brand Content: Developing high-quality, branded content for product pages to elevate brand perception and increase customer engagement.
  • A+ Pages: Designing and implementing A+ pages with rich media and interactive content to showcase product features and benefits, improving conversion rates.
  • Review Acquisition Campaigns: Strategizing and executing campaigns to encourage customers to leave product reviews, increasing credibility and social proof.
  • Amazon Vine Management: Managing the Amazon Vine program to acquire honest reviews from trusted reviewers, improving product ratings and sales performance.

Photography & Design

  • Product Photography: Creating high-quality product images that showcase your products in the best possible light, enhancing their appeal to customers.
  • 360° Product Videos: Producing engaging 360° videos of your products, enabling customers to view them from all angles and enhancing the online shopping experience.
  • Storefront and Brand Design: Designing visually appealing and brand-consistent storefronts, logos, and marketing collateral that help your brand stand out.
  • Video Production: Developing high-quality, branded video content to showcase your products or services, tell your brand story, or educate and entertain your audience.
  • Brand Storytelling: Crafting a compelling brand narrative that resonates with your target audience and enhances brand awareness and perception.
  • Graphic Design: Creating custom graphics and illustrations that support your branding and marketing efforts and enhance your overall visual identity.
  • Packaging Design: Developing attractive and functional product packaging that reflects your brand and helps your products stand out on the shelves.
  • Advertising Design: Designing effective, eye-catching ads for online and offline channels that drive customer engagement and conversions.
  • Print Design: Developing visually appealing printed materials like brochures, flyers, and business cards that reflect your brand and support your marketing efforts.
  • Photography and Design Consulting: Providing expert advice and guidance on all aspects of photography and design, helping you develop effective strategies and achieve your marketing and branding goals.

Customer Success / Customer Experience CX

  • Customer Support Strategy: Developing a customer-centric support strategy tailored to the unique needs and preferences of your target audience.
  • Multilingual Expertise: Offering multilingual support services to cater to a diverse customer base and ensure effective communication.
  • Cultural Understanding: Providing culturally-sensitive support to bridge communication gaps and enhance customer satisfaction.
  • Industry-Proven Best Practices: Implementing best practices in customer support and CX, based on insights from successful industry case studies.
  • Reputation Management: Monitoring and improving your company’s reputation by addressing customer concerns and ensuring positive online reviews.
  • Digital Integration: Seamlessly integrating digital channels like live chat, email, social media, and chatbots into your customer support strategy.
  • Training and Development: Equipping your support team with the necessary skills and knowledge to provide exceptional customer experiences.
  • Customer Journey Mapping: Analyzing and optimizing the customer journey to identify pain points and opportunities for improvement.
  • Customer Feedback and Analysis: Gathering and analyzing customer feedback to drive continuous improvement in support and CX.
  • Performance Metrics and Reporting: Establishing key performance indicators (KPIs) and providing regular reports to track customer support and CX performance.
Talk With Us!

Contacto

HI!
HOLA!

Medellín, Colombia
Miami, Florida
Los Ángeles, California
Washington D.C
San Juan, Puerto Rico
Shenzhen, China

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Thank you for your interest in META/Consultors, fill out the form to start the conversation or ask us how we help our clients.